Experience Required: 1+ years

Job Description:

The Digital Content Strategist will create and implement innovative digital marketing strategies, using SEO, Google ads, and other techniques to drive traffic to company pages and generate interest in company products and services. They will create engaging written, graphic, and video content while staying up to date on latest marketing technologies and social media. Training will be provided if appropriate to ensure the chosen candidate is constantly updating their skills within the sector.

1. Work closely with the Marketing Manager to manage and optimize web and email channels, blog, video, and graphic content to support current organizational priorities.
2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
3. Provide creative ideas for content marketing and update websites.
4. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Search Console etc.)
5. Be actively involved in SEO efforts (keyword, image optimization etc.)
6. Prepare online newsletters and promotional emails and organize their distribution through various channels.
7. Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions.
8. Analyze digital marketing analytics reports and share insights with the team to develop optimization plans.
9. Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team.
10. Brainstorms new and creative growth strategies through digital marketing.
11. Collaborates with internal teams to create landing pages and optimize user experience.
12. Collaborates with agencies and other vendor partners.
13. Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
14. In depth knowledge of Google ads.

Requirements/Qualifications:

1. Master’s degree in marketing or relevant field
2. Minimum of 1 year experience
3. Proven experience as a Digital Marketing Executive or similar
4. A suitable candidate should have good proficiency in Microsoft Office
5. Excellent understanding of digital concepts and best practice
6. Excellent communication and interpersonal skills
7. Experience in creative content writing
8. Perfect knowledge of digital marketing tools
9. Experience in social media, Google Adwords and email campaigns and SEO\SEM
10. Proficient with Canva, Adobe Photoshop, InDesign, HTML, CSS

Candidate will be working with our UK operations. So, should beprepared to work an afternoon to evening shift with work hours ranging anywhere from 1.30 pm to 11 PM Pune time.

Contact information:

Valtitude Technologies India Private Limited, Swami Samarth Colony (near Orchid School) Baner Road, Baner, Pune, MH, India - 411 045.

Email resumes to jobs@demandplanning.net and add in subject line Job Title and Job Code (Jcd-MRE0423P).