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In the Strategic Forecast process, the retail takeaway is a key input. We incorporate the effects of changes in market share, consumption patterns, and inventory cycles to model a shipment forecast. Hence this is a demand-driven pull forecast. This workshop will explain how demand forecast is modeled as a function of point-of-sale consumption forecast and changes in retail inventory.
We explain the mechanics of obtaining and using syndicated POS data from sources like Nielsen's and IRI.
You will learn:
Download the Workshop Brochure Here!
- Asst. Manager Planning, Mitsubishi Electric India Pvt. Ltd.
“The course moved at a pace that kept my attention but also allowed me to follow along. I have found the material to be beneficial and will be applying what I learned to my role.”- Demand & Network Optimization Analyst, Tremco Inc.
“The workshop was very informative and I enjoyed it thoroughly. It was successful in refreshing many key concepts and I was able to come up useful insights to implement”- Senior Demand Planner, Prestige Brands
“Demand Planning LLC more than met my expectations with the Demand Planning Certification and Training session. The facilitators did a great job with a diverse set of attendees from my team, and were able to weave technical skills with business-focused learnings. Even with 15+ years, I was able to identify key takeaways to use to improve our processes, while my team was able to learn valuable lessons.”- Director of Demand Planning & Executive S&OP, American Tire Distributors Inc.
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